In 2016, LXGEND worked as a sales associate by day, an inventory stocker overnight, and a truck driver on the weekends. He quit all three jobs and decided to focus on music full-time.
“There are infinite ways to make money from music,” says LXGEND. “You just need to be willing to do them.”
Once LXGEND set up a some Kojis, making money became simpler than ever. He shared his 5 top monetization strategies for music artists:
What Is A Koji?
A Koji is a type of interactive media that can help you sell your products, downloads, services or premium content. To create a Koji, simply select a template and customize before sharing the unique URL on Instagram, TikTok, YouTube, WhatsApp, or anywhere else!
1. Sell Content
Streaming platforms like Spotify barely pay anything. Instead, selling videos and other content creates passive income streams.
Kojis to try: Locked Videos
2. Sell Products & Services
“I know how to sing, so I want to sell my feature: my voice,” says LXGEND. A Koji profile in his link in bio allows those sales to happen seamlessly inside social media.
Kojis to try: Sell a Service, Digital Files Storefront
3. Collect Tips & Donations
Historically, a tip jar is the most tried-and-true revenue stream for musicians worldwide. Now creators can accept credit cards and offer free downloads for any donation.
Recommendation: Tip Jar+
4. Sell Merch
Merchandise like albums and branded apparel find increased sales when the customer can purchase without leaving their social feed.
Recommendation: Shopify
5. Events & Experiences
LXGEND says, “it’s more important than ever to have a physical presence because anyone can stream you for free online.” Use a Koji to promote events, sell tickets, and grow your contact list.
Recommendation: Event Calendar, Listening Party