9.23.21 – Link-In-Bio Upstart Koji Names DigiTour’s Christopher Rojas Chief Creator Officer
(tubefilter.com)
Koji, a platform that creates myriad link-in-bio tools enabling influencers to bolster monetization and engagement, has named digital media veteran Christopher Rojas as its chief creator officer.
Rojas, who formerly served as the COO of DigiTour — a live events business in the creator sector — will oversee creator growth and marketing efforts at Koji, including the company’s new creator app partnerships.
These partnerships see Koji working alongside influencers like Piper Rockelle, who are able to set their own fee structures for proprietary mini-apps on the Koji platform. For instance, Rockelle’s Rares app enables creators to place content behind a pixellated paywall of sorts; Rockelle collects a 15% transaction fee each time that it is used.