The new year presents plenty of opportunities for sellers and buyers alike to reorganize and rethink their current trajectories. It’s not surprising then that digital planners make a valuable digital product, which is fortunately easy to customize and adapt to your content niche.
Below, we’ll showcase how to create and sell digital planners using some of the insights from one of our Koji creators Sandra Di.
How To Create and Sell Digital Planners In 4 Steps
Ready to get started? Here’s how you can easily create and sell planners in four simple steps:
- Find Your Theme
- Start Designing
- Configure Your Koji
- Share and Sell
What Is A Koji?
A Koji is a type of interactive media that can help you sell your products, downloads, services or premium content. To create a Koji, simply select a template and customize before sharing the unique URL on Instagram, TikTok, YouTube, WhatsApp, or anywhere else!
At 2:10, Koji seller and creator Sandra Di showcases some of her profitable digital planner and journals for reference.
1. Find Your Theme
Before creating your planner, it’s important to consider what design is most authentic to your brand. Will your customers get more use out of a dated or undated planner? Will you be including any stickers or markers with your planner? If so, what would this look like?
Try to consider all of the details that your typical customer would want in their planner. You’ll also need to come up with a consistent color scheme and fonts that align with your brand. It’s a good idea to spend some time using planners on sites like Goodnotes yourself so that you can get an understanding of the product from a customer’s perspective.
2. Start Designing
It’s time to get creative! You can use services like Canva, Adobe InDesign, Keynote, or even Google Slides to start creating digital planners from templates or scratch. Just note that you might have to export different assets based on your proposed planner output. For example, planner stickers for Goodnotes are in different formats than other PDF annotation apps like Penly.
Watch one of our Koji sellers Sandra Di create her own digital planners using Canva:
Now is the time to put in the extra details to appeal to your audience. Are you a fitness creator? Maybe include a section to catalog workouts. Lifestyle influencer? Maybe it makes sense to intersperse your planner with some of your favorite quotes. Little details make all of the difference to help your planners stand out from the crowd.
3. Configure Your Koji
Once you’ve built your planner, it’s time to create a shoppable link with the power of Koji. Use the Sell E-books & PDFs template to upload and set a price for your planner. If you have multiple planners or journals, opt for the Sell Digital Products template instead.
You’ll have the option to add photos and videos, a description, and set your price while configuring your shoppable Koji. From there, you can use Koji’s sharing features to link out your planner storefront anywhere on social media. Embed your unique shoppable Koji link anywhere on the internet or use the provided QR code to promote your digital storefront IRL.
4. Share To Sell
Once you’ve built your digital planner, it’s time to start sharing! Fortunately, you can share your Koji anywhere on the internet, allowing your customers to purchase your planner without ever leaving their original browser.
Pair your shoppable planner link with engaging content surrounding your product. When possible, show don’t tell– use storytelling to show your users how having your digital planner can directly impact their lives rather than explaining its value.
And there you have it! Creating and selling a digital planner isn’t nearly as complicated as you may think. Enjoy providing this unique digital product for your customers.